How do you start to transform the long ingrained opinions that
heart disease affects primarily men? Most people are surprised
when told that not only is heart disease the #1 killer of women,
but that more women die from heart disease than breast cancer.
According to the American Heart Association, nearly 500,000
women die each year from heart disease.1 And although today's
advances in cardiology are many, 38% of women will die within
one year of a first heart attack. Clearly, we can and should do
a better job at treating women with heart disease.
These facts
haven't gone unrecognized by the healthcare community, who
produces a wealth of educational literature, websites, and
symposiums focusing on women's heart care. Additionally, new and
established heart centers are beginning to concentrate on
cardiac issues specific to the care of women. These efforts do
demonstrate favorable steps for progress, but more is needed to
reduce the alarmingly high mortality rate. Recent research
reveals a disparity between the cardiac treatments given to
females vs.
males. The dramatic improvements in pharmaceuticals,
time to treatment, interventional cardiac catheterization, and
cardiovascular surgery aren't consistently applied to both
genders. Resolving inequities The following organizational steps
can be useful in resolving cardiac care inequities: ♦
Begin at the organizational level by providing educational
programs to your nursing staff and physicians with topics such
as: --the prevalence of heart disease among women
--identification of cardiac symptoms in women --primary
prevention methods This fundamental intervention that is a vital
foundation to affect a change in medical practice that can save
women's lives.
♦ Formulate a community awareness program
to address issues on the following: --risk factor identification
specific to women --risk factor reduction methods specific to
women --identification of cardiac signs and symptoms specific to
women --discussion topics with your physician --cardiac
screenings. Hospitals offering these programs report capacity
attendances and waiting lists for sessions, supporting evidence
that there's need and interest. The programs serve two
objectives: providing a needed educational opportunity for the
women in your community and showcasing your cardiac services.
Developing a program Since cardiac disease is a chronic
condition, a disease management model proves suitable. Develop
organizational strategic initiatives to provide continuous
services that will significantly impact this condition. (See
"Sample outline.") Trendsetter programs are paving the path for
others to follow by providing proof of the clinical and
financial benefits to offering a cardiac program specific to
women. Research on the profitability of women's cardiac programs
demonstrates a favorable bottom-line impact.
Additional
non-cardiac diagnostic testing is reported to increase as a
result of these programs. This research provides the evidence of
the value of directing organizational efforts toward provision
of women's cardiac services.3 For many years it has been known
that women are the primary decision makers in healthcare.
Hospitals have responded to this by developing women's health
centers that address OB/Gyn needs, screening for osteoporosis,
and breast care. These programs were developed to meet what was
considered to be the most pressing health issues for women, but
by continuing to offer only these services they fail to address
heart disease.
Seize the opportunity to become a "full service"
women's health program by providing women's cardiac services.
REFERENCES 1. American Heart Association: Heart Disease and
Stroke Statistics-2003 Update. Dallas, Tex.: American Heart
Association, 2002. 2. Heartwire: Women with heart disease are
"substantially undertreated," Theheart.org; Jan. 20, 2003. 3.
The Advisory Board Company: Cardiovascular Roundtable.
Enterprise in Transition, National Membership Meeting,
Washington, D.C., 2002.
Sunday, November 8, 2009
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